Melien Lavoie
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Melien LavoieSEO RESEARCHER
Founder of PluginMuse, CEO and partner with PluginMatter. Melien is our SEO Lead and a passionate student of algorithms. She excels at implementing and developing new SEO strategies to help meet our clients’ goals. She consults with our clients on using the principles of SEO for specific relevant modalities. Her problem solving skills are focused on diagnosing search engine optimization issues. |
About
PluginMatter's mission is to supply the best online plugin with #PluginMuse, beautiful artwork created by #GraficMatter, an aesthetic and SEO optimized website with #PluginSmall and to deliver cleverly customized marketing plans with #DrivethatMatter. Our aim is to give your business the best possible chance to be heard in an extremely busy digital world.
We do this by being dedicated and highly invested in the evolution of digital marketing. We have a dedicated department who focuses on research, development, creating curriculum, teaching digital marketing, marketing trends, and recent updates. In doing so we are able to focus on staying up-to-date with current algorithm requirements and changes which allow us to ensure sites that are not only functional but have the ability to get much needed SEO traction.
We do this by being dedicated and highly invested in the evolution of digital marketing. We have a dedicated department who focuses on research, development, creating curriculum, teaching digital marketing, marketing trends, and recent updates. In doing so we are able to focus on staying up-to-date with current algorithm requirements and changes which allow us to ensure sites that are not only functional but have the ability to get much needed SEO traction.
Marketing Model
Our three part process is not possible without these business model principles.
Vision
#PluginMatter has a vision of making marketing easy enough for normal, small and medium business owners to understand and implement. With clients in the USA and South Africa, we have a vision to help entrepreneurs understand their marketing needs while being able to make the necessary decisions needed to fuel their business online.
Traditional marketing and advertising agencies will offer clients a website product with basic SEO implemented and Pay-Per-Click (PPC) advertising marketing options. We aim to build on that initial, local, loyal and trusting relationship with clients by guiding them through the process of using their website product and the tools needed to properly fuel it. Marketing is not magic! It is time consuming and labor intensive. We do not offer the holy grail and do not believe it exists, yet our supplementary programs support businesses who are serious about using their digital brain-map to promote their job as a way of life.
Traditional marketing and advertising agencies will offer clients a website product with basic SEO implemented and Pay-Per-Click (PPC) advertising marketing options. We aim to build on that initial, local, loyal and trusting relationship with clients by guiding them through the process of using their website product and the tools needed to properly fuel it. Marketing is not magic! It is time consuming and labor intensive. We do not offer the holy grail and do not believe it exists, yet our supplementary programs support businesses who are serious about using their digital brain-map to promote their job as a way of life.
Mission
It is crucial to our mission and ongoing research in marketing that we hold our competitors and industry leaders accountable by setting high industry standards. With fair and reasonable price-tags, we value saving our time and our clients time by sharing the workload. We strive to make marketing not only affordable but accessible - with clever options and ideas to choose from using our four interdisciplinary wheels of branding, social media, content, and link-building.
We are dedicated to not only build our business and your new business, but also build our local communities of skilled digital professionals. #Pluginsmall and #DriveThatMatter have a mission on utilizing local small business resources, within our communities, to help carry our workload with contract workers. Holding our network of independent contractors in the USA and South Africa accountable to our process and implementation of projects guarantees a job well done! By spending our money locally and paying fair prices we also encourage fair and free trade, educating our freelancers on the value of their work and role in the next generation of digital needs.
Our long-term goal, of course, is to create WorkForAfrica!
We are dedicated to not only build our business and your new business, but also build our local communities of skilled digital professionals. #Pluginsmall and #DriveThatMatter have a mission on utilizing local small business resources, within our communities, to help carry our workload with contract workers. Holding our network of independent contractors in the USA and South Africa accountable to our process and implementation of projects guarantees a job well done! By spending our money locally and paying fair prices we also encourage fair and free trade, educating our freelancers on the value of their work and role in the next generation of digital needs.
Our long-term goal, of course, is to create WorkForAfrica!
Dedicated to brainy entrepreneurial solutions so that your businesses can succeed online!
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PluginMuse is the brain-power behind our advanced implementation of search engine optimization. It's goal is to create a highly functioning online presence working in accord with algorithm requirements.
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GraficMatter works with clever first impressions and design, that are not only aesthetically pleasing but have purpose and a message in a brand driven society.
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PluginSmall is where we build website VEHICLES for our small and large business clients, by using tools that are accessible, easy, and fast. Our focus is creating marketing that matters with affordable options for startup entrepreneurs needing to Plugin online.
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DriveThatMatter is the marketing FUEL station that solves difficult marketing problems by breaking them down into smaller pieces. These pieces help you to drive your business along the road to Google ratings.
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PlugInstitute creates a nurturing environment of growth and empowerment.
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