Three Part Process

Plugin Matter is a next generation digital marketing and web development company with intelligent solutions to old marketing problems. This partnership between two sisters, Melien and Corlia, operates digitally and remotely, using various online tools for project management. Below is an outline of our Three Part Process to improve online ratings. 

We set up all your social media sites correctly from the start. This is important for website link building and ensures a smooth marketing plan. ​

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Plugin Challenges:

• First Page Results - without the use of a complex custom website script, first page results can be manipulated by adding to your social media portfolio and linking them to your website.
• Verification - Verified social media pages and listings rank higher and are easier to find.
• NAP - Social media pages with consistent Name, Address, Phone number, and vanity URL routinely rank higher. This is crucial when automating posts to multiple social media sites.
• Social Branding - Profiles with images that are not your logo and banners with cropped parts are not visible in feeds.
• Established Businesses - We only have one unique vanity URL available for each platform. Established businesses without a whole claimed url portfolio have an uncertain path going forward.
• Social Link Building - Many social sites have to be linked during setup such as Facebook pages to Instagram, Google Plus to YouTube for easy movement of users between sites.
• Wrong Page - many companies create multiple pages while trying to figure out the right one. These duplicate pages can cause a lot of confusion.

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Weebly is our website builder of choice as it is the most practical website builder available. Effective management of your social media plan requires new content to be added to your website quickly and easily. Weebly is functional, affordable, sustainable, easy to maintain, and accessible for a  marketing plan that works within budget and time constraints.

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Website Challenges:

• SEO parts - Add the required search engine optimization parts easily without the need of a skilled developer or programmer.
• Responsive - View your site on mobile, desktop platforms for different viewpoints without additional work.
• Light Site - There are many different and interesting ways to add interactive content quickly with easy access to a blog.
• Link Building - Have quick access to internal and external link building.
• Loading Speed - A site that loads fast, with limited content hosted on the site itself, by adding socially hosted parts is imperative.

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Your business marketing plan is a comprehensive document and road map, with the goal of promoting your business. Marketing can be made easier by using a systematic approach. Both your Plugin and an easily accessible website are needed to implement a marketing fuel plan effectively. ​​

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Marketing Opportunities:

• Localized - get picked up in local and related online searches by sorting your website and social content.
• Cascading - Save time by re-using marketing parts, not only on social media, but also on your website, email marketing, etc.
• Social Search - Use social media to generate new leads, outside of your following.
• Consistency - How to do all your planning beforehand so that creating posts does not slow you down.
• Perception - Add value to your content artfully and intelligently without scaring your followers away by overselling.
• Automate - Post on multiple sites at the same time to increase your conversion rate. ​

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If you are ready to do it RIGHT FROM THE START please Contact Us for a free consult. 

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