Plugin Matter
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Social Benchmarks

Plugin Matter - Social Management
Your Social Management efforts contribute to your Social Traffic that help your social page to gain credibility by being active, which results in relativity in basic searches. ​
SM Fuel Plan
Social Media - Related Filler Posts
SM - Related Filler Posts are links to articles and other online content, generally written by others, that are related to your industry and are of interest to your social followers.
Social Media - Trending Posts
SM - Trending Posts are posts that have gone viral that can be posted with #tags for extra face time in social searches.
Social Media - Video Posts
SM - Video Posts are movies of interest to your audience related to your industry.
Social Media - Pinterest Posts
SM - Pinterest Posts are either board or individual posts from your pinterest account driving traffic back to your website. ​
Social Media - Flipboard Posts
SM - Flipboard Posts are flipped collections of articles and blogs that add value to your audience.

Social Posts Influencing Content Management

Social Media - Cornerstone Posts
SM - Cornerstone Posts are links to your own website informing your followers about your history, services, etc while driving traffic back to your website. ​
Social Media - Blog Posts
SM - Blog Posts are posts to your website which feature your industry related blogs.
Social Media - service posts
SM - Service Posts are posts to your website featuring your services. 
Social Media - FAQ Posts
SM - FAQ Posts are posts to your website answering popular questions. 
Social Media - Event Promo
SM - Event Promos are event tabs that are utilized to get the word out regarding a specific event.
Social Media - Job Promo
SM - Job Promo are posts and links advertising a job opening that you may have.
Social Media - Deal Promo
SM - Deal Promo are in-house offers promoted with a Facebook deal, image/coupon and a link to an existing third party site, posted to social media.

​Social Posts Affecting Brand Management

Social Media - Image Posts
SM - Image Posts are branded images and promotional items posted to social media. ​
Social Media - Image Feed Posts via Instagram
SM - Image Feed Posts are branded images posted on Instagram, feeding to Tumblr, Facebook and Twitter. ​
Social Media - Photo Posts
SM - Photo Posts are images with content and a link which drive additional traffic to a cornerstone post. Flickr albums, Imgur, Instagram and especially Pinterest boards can be posted as well. ​
Social Media - Video Posts
SM - Video Posts are videos loaded to Facebook, Youtube and Vimeo and re-posted.
Social Media - Gallery Posts
SM - Gallery Posts are a collection of photos in a slider with detailed comments.

Social Posts Affecting Link Management

Social Media - Product Posts
SM - Product Posts are posts that drive traffic back to your website store or other third party sites such as your Amazon store.
Social Media - Review Posts
SM - Review Posts are reviews for your company found on Google Maps, Yelp, and other third party sites. ​
Social Media - Mention Posts
SM - Mention Posts are press releases and locally sponsored news that mentions your company.
Social Media - Check-in Posts
SM - Check-in Posts are location specific posts that show local collaboration for public perception.
Social Media - Newsletter posts
SM - Newsletter Posts via a created third party newsletter with a public URL posted to social media.
All Benchmarks

Brand Management

Plugin Matter - Brand Management
Your Brand Management efforts contribute to your Direct Traffic. Branded elements create brand voice that results in  brand recognition and eventually brand loyalty.
BM Benchmarks

Content Management

Plugin Matter - Content Management
Your Content Management efforts contribute to your Organic Traffic by giving search engines related keywords and sentences to sort in browsers and in social searches.
CM Benchmarks

Link Management

Plugin Matter - Link Management
Your Link Management efforts contribute to your Referral Traffic that helps to create a digital network of layered links that drive traffic to your site.
LM Benchmarks
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  • Home
  • About
    • About Me
    • Mission
    • Reviews
  • Services
    • Plugin
    • Website
    • Marketing
    • Prices
  • SEO Principles
    • 3 Part Process
    • Relevancy
    • Categories
    • All Benchmarks
  • Goals
    • Search
    • Metrics
    • Conversion
  • Process
    • Implementation
    • DIY Conversion
    • Client Phases
  • Blog
  • Contact